Communications Team Leader

Greener Kirkcaldy is a community-led charity and social enterprise, working on a local scale to benefit people and our environment. We run a wide range of projects: tackling climate change and social injustice and bringing our community together.

Our Communications Team sits at the heart of this work, helping to tell the story of what we do and inspire people to get involved. As part of the Core Team, they lead the development and delivery of marketing and communications across all Greener Kirkcaldy projects, creating engaging content for a variety of platforms and audiences. The team coordinates the organisation and promotion of Greener Kirkcaldy events, manages our events calendar and booking systems and delivers campaigns and engagement activities that connect people with climate action and community initiatives. The Communications Team Leader line manages our Communications & Events Coordinator and Communications Assistant and supports a small group of Media Volunteers who contribute blogs and stories for our website.

We’re looking for an enthusiastic and creative leader to guide this small team in planning and delivering Greener Kirkcaldy’s marketing, communications, campaigns and events programme — helping more people hear about, participate in and benefit from our work.

You will also play a key role in leading and coordinating communications for the Climate Action Fife partnership project, supporting collaboration and amplifying climate action across the region.

Specific responsibilities

• Lead a small team delivering a busy schedule of marketing and communications activities and content for a range of channels, including printed and branded materials, newsletters, websites, blogs, videos and social media.
• Develop and implement effective communications strategies, policies, systems and procedures
• Coordinate and deliver marketing and promotion for all Greener Kirkcaldy projects and activities, in collaboration with all teams
• Coordinate and deliver marketing and promotion, engagement events and behaviour change campaigns for the Climate Action Fife project, working with a range of partners
• Manage marketing budgets, in accordance with Greener Kirkcaldy procedures
• Set marketing and communications targets and monitor analytics
• Maintain and grow the Greener Kirkcaldy mailing list
• Plan and develop engaging communications campaigns for a range of different audiences, including potential participants, funders, partners and other stakeholders, and the wider community
• Act as the marketing and PR contact for Greener Kirkcaldy
• Write press releases, respond to media enquiries and maintain relationships with journalists and other members of the press
• Work with the Fundraising & Membership Lead and Volunteer Coordinator to develop engaging campaigns for members, potential donors and volunteers

General responsibilities

• Work as part of the Greener Kirkcaldy team to promote and encourage understanding of environmental issues
• Promote the values of Greener Kirkcaldy when working in the local community
• Comply fully with the organisation ethos, policies and procedures and relevant legislation
• Participate in Greener Kirkcaldy’s leadership team and offer peer support
• Attend and contribute to team meetings and training courses
• Undertake other duties in line with the job purpose